'This book should prove to be an important addition to the relatively few publications that exist on statistical thinking. It very nicely encourages the reader to take an active learning approach through simultaneously promoting pedagogy with knowledge and skills enhancement in statistics. Understanding what the subject is for and what it can do are crucial in statistical education - by getting the reader to think statistically Mr Graham has provided us with a very readable book that helps to dispel the poor reputation that statistics has acquired over many years' - Professor Neville Davies, Director, Royal Statistical Society Centre for Statistical Education, Nottingham Trent University