Carefully analyzing the impact of the rise of consumer society it deftly argues that the saturation of the modern ideals of progress, individualism, and the democratic state has limited lifestyle regulation to stressing the self-responsibility of individuals within a free market. The book critically examines:Neo-Liberal ideology and the free marketThe Sociology of ModernityThe New Consumer SocietyCitizenship in Mass SocietyThe power of AutonomyThe interaction of Regulation and Agency
